+ TAP HERE to sell your Rolex or other Swiss-brand watch! — EASY PROCESS · COMPETITIVE PRICES · SAME-DAY PAYMENT +

About Us

The store front of Swiss Watch Shop in Manchester city centre Swiss Watch Shop is a luxury watch boutique focused, for your convenience, on making available to you only the very best condition pre-owned Swiss-brand watches.

We're based in Manchester's illustrious Royal Exchange Arcade, which is right in the heart of this dynamic city's shopping district. (How to find us)

The core retail team here now has well over 80 years of experience between them across the areas of precious gems, jewellery, high-end watches, retail, security and finance.

This is in addition to its non-core staff, plus a very well equipped on-site jewellery and watch repair workshop, which is manned by highly skilled and experienced technicians.

Our ability to source, refurbish and service watches (for example, our ability to source original parts) is further supported by our hard-won and extensive network within the trade.

Choose from a superlative collection of pre-owned watches!

Our aim is to serve you in our friendly and down-to-earth shop with what is probably the North West's most extensive, hand-picked collection of *excellent, near-mint and mint* condition pre-owned watches from prestigious brands such as

  • Rolex (the dominant brand)
  • Omega
  • Cartier
  • TAG Heuer
  • Breitling
  • IWC
  • Tudor
  • Panerai
and other Swiss brands of distinction too.

The vast majority—almost all—of the watches we sell come with box and papers, and the small percentage without papers are checked against databases such as the Watch Register to ensure they haven't been reported as stolen. (The Watch Register works with insurers and law enforcement agencies and maintains the world's largest database of lost and stolen watches.)

For your additional reassurance and peace of mind, we also guarantee every watch we sell to the public for a period of 12 months.

We also sell diamond jewellery, and our aim in doing so is to offer an easier and better-value-for-money alternative for couples who want more for their money when it comes to this important investment.

Selling your Watch? Want the best price?

Swiss Watch Shop is probably the largest and most trusted buyer of Swiss watches from the public in the UK's North West, so if you have a watch to sell, why not get in touch?

WhatsApp us on 07878 475909, providing:

  • 2 or 3 photos of the watch
  • a photo (or photos) of the box and papers
  • details (make, model, year etc), and
  • how much you want for your watch

and we'll get back to you as soon as we can.

Alternatively, give us a call on 0161 831 9649 if you'd like to make an appointment to call into our shop with your watch.

But if you're looking for something new and want to trade in your existing watch, remember that we offer generous part-ex deals!

We Also Provide...

  • A wide range of Hirsch watch straps
  • Everest straps in soft rubber or leather, "The number one choice for aftermarket Rolex straps"
  • Aftermarket dials and bezels for your Rolex watch: we have mother-of-pearl dials, diamond-dot dials, diamond-encrusted bezels and others on display in the shop
  • TimeApp Milano luxury covers for personalising Rolex Oyster and Rolex Jubilee bracelets (makes a great gift for your Rolex-wearing friends and loved ones!)
  • Watch winders
  • Watch battery replacement
  • Watch repairs, including straps/bracelets
  • Watch servicing
  • Watch refurbishments (a 'refurb' is a careful polishing by a skilled technician using Rolex-grade mops, followed by ultrasonic cleaning and a final steam clean. Customers are often wowed at how new their watch looks again after one of our refurbishments!)
  • New diamond jewellery for every occasion
  • Pre-owned diamond jewellery
  • Certified diamonds
  • 'Manchester Bee' jewellery in gold and diamonds
  • Bespoke jewellery
  • Jewellery repairs and alterations
  • Valuations (e.g., for insurance purposes)

As well as buying watches, we also buy unwanted gold and jewellery: call in for a fair and competitive price. We'll even be happy to suggest one or two other places in the area for you to try to help you get the best price available!

Follow us on Instagram!

Why not check out our Instagram account? And while you're there, why not tap on that blue Follow button?

There you'll see our watches that have just come in, and in particular, those models that are in high demand or that simply have something special or interesting about them.

Following us on Instagram is recommended if you're waiting for a particular watch, because they'll show up in our Instagram account long before they appear on this website!

We'll Look After You!

Don't know us? Not sure about us yet? Then we'll hand over the floor to some of our lovely customers: here's a small sample of reviews and comments made by them (and you can check out Google reviews for more):


"Went into the store, which was itself immaculate and very professional, whereupon I was greeted by the very friendly and helpful staff member James who was exceptionally polite. I wanted to get an antique fob attached to my pocket watch which in this day and age is a somewhat unusual request however James ensured that my request was met and far exceeded. My fob was fitted within minutes and looked exceptional. Would very highly recommend this store for anything watch related as they are fast, professional and charge very fair prices. Thank you very much James."

L. Zolna

"Bought a GMT Master 2. Drove all the way from Birmingham because they have such a good selection of Rolex’s. Very happy with the watch and service I received. Both Peter and Jack were very friendly and welcoming. Needed a little help with something the following day and Jack definitely went above and beyond with his response. Felt very well looked after. If you’re seriously looking to buy a watch I can heartily recommend Swiss Watch Shop. Thanks guys."

J. Kay

"Great people to deal with, honest values of part exchange as well."

F. Wells

"Great experience buying my rolex. The staff were fabulous, no hard sell, no rushing, gave me time to make my mind up. So smooth, love my datejust. Thank you."

S. A. Simpson

"Best watch shop in the UK. I have been using Peter for years now and never had a single problem. Best prices for repair and refurb and very fast turn around time."

Hass M

"Outstanding customer service, huge selection of watches and all the staff have a massive wealth of knowledge in watches. Have bought several watches here and will always use them for future purchases. Thank you all very much!!"

M. White

"Recently purchased a Rolex watch. The staff were very friendly and helpful. I am so pleased with my watch and would highly recommend this shop!"

J. Boland

"Fantastic service and a superb array of watches for sale. The only place to go for great quality, competitively priced watches."

Lee B.

"Bought a watch there on Saturday and a ring for my Wife, the staff were great, friendly. The Watch I bought was a very expensive Rolex [model], the price was a lot cheaper than anywhere else and they still gave me a great discount. I am thinking of buying another one this will be the shop."

M. Wesley

"Absolutey delighted with my new Submariner thank you guys so much for finding for me. I can definitely highly reccomend SWS to anyone who is looking to get a pre owned Watch at a reasonable price, very fair on the px also. Will definitely be coming back Peter thanks again."

M. Martinez

"Amazing staff, top prices paid for gold, love my new Rolex!"

M. Uddin